AWESOME CYCLING . WINE TASTING & WINERY TOURS. BEER. FAMILY FUN . GAMES . COMPETITIONS . CYCLING VILLAGE EXPO . CAMPING . BBQ . PIZZA & PASTA . SOCIAL ACTIVITIES Held in Paso Robles, CA each Memorial Day Weekend this is the foremost and longest running bicycle festival in the USA. Featuring over 25 ride options and 4 days packed with on and off the bike activities this Cycling Festival has something for all types of cyclist and their families.